If the annual marketing plan is dead, what do we replace it with?
Q4 used to be the time of frantic planning in the marketing world but in recent years the annual marketing plan seems to have disappeared![…]
Social Media Marketing etiquette for business
Social Media Marketing – What to do and what not to do! Social Media Marketing is a great tool for businesses wanting to promote their[…]
I can see a rainbow – colour in branding
Seeing rainbows in so many windows, made me think about the importance of colour in branding and marketing. Colour Psychology is simply the effect colour[…]
When the going gets tough, the tough keep marketing
As companies start to think about reopening their doors (literally & figuratively) many are thinking about marketing. For companies that have been hardest hit by[…]
Award winning Marketing
Award winner!!! I’m not one to blow my own trumpet but I’m delighted to say BEAN Marketing has recently been awared two great acolodes recently.[…]
Marketing is important to business – it’s not just colouring in!
Marketing has, in the past been seen as a frivolous ‘nice to have’ yet non-essential aspect to many businesses. Below are just a handful of[…]
Inbound Marketing v Outbound Marketing
Marketing by its very nature is all about creating new buzzwords and generating interest, so what exactly is Inbound Marketing & Outbound Marketing and which[…]
How to nail Social Selling on LinkedIn – 3 simple steps!
LinkedIn is by far and away the most obvious choice when it comes to B2B social selling. There are more than 610 million professionals signed[…]
Spring Clean your Marketing
Spring has finally sprung! It’s finally warming up, the daffodils are out and Summer, with its’ gorgeously long days of beaches and barbecues is just[…]
Make blogging your business resolution this year!
I know most people have already given up on their New Year’s Resolution but here’s one that you’ll want to stick with (and not just[…]